Picture this, San Francisco the city by the Bay the second week of July. Not typical San Francisco weather, very pleasant, sunny and 70+degrees. Know why? Because SMPS Build Business Take Action was in town! This was my second foray into the world of SMPS national conferences. It has taken me this long to recover, put my thoughts in order and attempt to write something profound about this year’s experience. Similar to conference last year, this was absolutely time well spent. So many opportunities to network with a variety of professionals, review award winning promotional material, and participate in a variety of informative learning opportunities.
As with the conference in Chicago last year I was proud to have Tec represented from start to finish at this year’s conference. Perhaps not quite as in your face as Chicago, but visible none the less. Beginning Tuesday evening with the excellent dinner Adam arranged at One Market Restaurant across form the Hotel. With all that was going on Tuesday evening 18 of his friends and colleagues met for dinner.
I had been asked to participate in a videotaping session presenting my perspective on why more than just marketing or BD people should participate in SMPS, and the value to business owners/principals…I hope I was able to get my point across; there are tremendous networking and learning opportunities. The keynote speakers are phenomenal and I promise you will take away something you did not know from each class. While I was busy starring in the promotional piece (don’t look for my name in lights anytime soon) Adam and Mike attended the Chapter Leadership Forum for a bit, and later in the day Mike participated in the Act Now Roundtables while Adam was escaping from Alcatraz.
A day full of excellent classes Thursday preceded by a fun thought provoking keynote address Take Action Become the Change! presented by Greg Bennick. Thursdays evening’s Gala presented my most memorable moment. As a father I could not have been prouder of Adam as he was brought up on stage with 17 of his classmates and recognized as the very first graduating class of SMPS University.
We woke up Friday to Water the Bamboo, another superb keynote address presented by Greg Bell. It brings new meaning to patience is a virtue. What a thoroughly enjoyable way to start the day. Of course Friday presented more learning opportunities and the SMPS National Business Meeting. Congratulations to all whose terms on the Board have ended, and those that are just beginning their journey. We wrapped up with the block party hosted by the San.Francisco Chapter Friday evening.
I will continue to encourage business owners to set aside time to attend Build Business. It absolutely is time well spent. I view it as an investment in my company, certainly on par with any technical training I may undertake. I believe it is also an investment in my marketing and business development staff as this gives me the opportunity observe, support and gain a greater appreciation for all the hard work they do for Tec. I’m looking forward to Build Business 2013 in sunny Orlando, Florida next July. (What were they thinking?)